Technical Product Marketing Manager, AI

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  • Location:
    Offsite, San Jose, California, US
  • Area of Interest
    Marketing and Communications
  • Compensation Range
    157700 USD - 207900 USD
  • Job Type
    Professional
  • Technology Interest
    *None
  • Job Id
    1439939
The application window is expected to close on: 5/23/2025. Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. 

Meet the Team 

We are Outshift by Cisco. We are chartered to build the next new business for Cisco. We take Cisco into new markets, and especially towards new personas—both buyer and user.  
 
Like building a startup from the ground up, we believe it’s all about having an entrepreneurial approach. We take ideas from astonishing thought to a product that solves a critical need, then deliver an experience that delights users and customers. 
 
Outshift is about innovation. We look from 12 months out to five years in the future, wearing multiple hats, failing and learning fast, challenging assumptions and finding new ways of solving problems. Driving form from ambiguity. It’s about creativity. We are looking for entrepreneurs and problem solvers, whether as designers & marketers, product-led growth experts, business development, SDRs, or customer success experts. We’re always looking for product managers, data scientists, and ML engineers, too. 
 
Yes, we are building the next set of startups with the support of a trusted name like Cisco. Where else will you get to do this? We are Outshift by Cisco. We run bold, we run agile, and we run ambitious. Come create with us. 
 
Learn more about us at outshift.com  
 
Your Impact 

As part of the Outshift Marketing team, you will be helping lead Cisco in its pursuit of innovative new ideas, products, and research. You will help shape marketing strategy, define programs and execution across product lines, with a focus on our agentic solutions and open source collective, AGNTCY.org.  
  • Develop & drive the marketing strategy for our agentic solutions targeting developer personas including open source projects.  
  • Work with Product and Research teams on analyzing the market to identify new opportunities, perform competitive analysis, and build a presence in our target customer and industry segments. 
  • Establish marketing requirements for new products and opportunities within Outshift as they are developed to help drive product-market fit. 
  • Collaborate with other marketing teams to support product GTM and campaign execution. 
  • Establish measurable analysis and reporting on Outshift’s success at establishing brand awareness, user engagement, and more in agentic ventures.  
Minimum Qualifications: 
  • Bachelor’s degree with 5 + years of experience working in Product Marketing, Product Management, Sales Engineering or a similar field. 
  • Proven experience collaborating with Product and Research teams to analyze market trends, identify new opportunities, conduct competitive analysis, and establish a strong presence in targeted customer and industry segments.
  • Demonstrated expertise in developing product marketing strategies specifically aimed at engaging developer or engineering personas.
  • Experience collaborating with other marketing teams to support product GTM and campaign execution. 
Preferred Qualifications: 
  • Develop & drive the marketing strategy for our agentic solutions targeting developer personas including open-source projects.
  • Ability to establish measurable analysis and reporting on Outshift’s success at establishing brand awareness, user engagement, and more in agentic ventures. 
  • Experience working with AI related products and systems from a product marketing perspective. 
  • Engage actively in open-source technology communities by contributing content to platforms such as LinkedIn, blogs, GitHub, etc.
  • Demonstrate experience in startup-like environments, showcasing the ability to adapt swiftly in response to changing business needs. 
#WeAreCisco 
#WeAreCisco where every individual brings their unique skills and perspectives together to pursue our purpose of powering an inclusive future for all. 
 
Our passion is connection—we celebrate our employees’ diverse set of backgrounds and focus on unlocking potential. Cisconians often experience one company, many careers where learning and development are encouraged and supported at every stage. Our technology, tools, and culture pioneered hybrid work trends, allowing all to not only give their best, but be their best. 
We understand our outstanding opportunity to bring communities together and at the heart of that is our people. One-third of Cisconians collaborate in our 30 employee resource organizations, called Inclusive Communities, to connect, foster belonging, learn to be informed allies, and make a difference. Dedicated paid time off to volunteer—80 hours each year—allows us to give back to causes we are passionate about, and nearly 86% do! 
 
Our purpose, driven by our people, is what makes us the worldwide leader in technology that powers the internet. Helping our customers reimagine their applications, secure their enterprise, transform their infrastructure, and meet their sustainability goals is what we do best. We ensure that every step we take is a step towards a more inclusive future for all. Take your next step and be you, with us!  
 

Message to applicants applying to work in the U.S. and/or Canada:

When available, the salary range posted for this position reflects the projected hiring range for new hire, full-time salaries in U.S. and/or Canada locations, not including equity or benefits. For non-sales roles the hiring ranges reflect base salary only; employees are also eligible to receive annual bonuses. Hiring ranges for sales positions include base and incentive compensation target. Individual pay is determined by the candidate's hiring location and additional factors, including but not limited to skillset, experience, and relevant education, certifications, or training. Applicants may not be eligible for the full salary range based on their U.S. or Canada hiring location. The recruiter can share more details about compensation for the role in your location during the hiring process.

U.S. employees have access to quality medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, short and long-term disability coverage, basic life insurance and numerous wellbeing offerings.

Employees receive up to twelve paid holidays per calendar year, which includes one floating holiday (for non-exempt employees), plus a day off for their birthday. Non-Exempt new hires accrue up to 16 days of vacation time off each year, at a rate of 4.92 hours per pay period. Exempt new hires participate in Cisco’s flexible Vacation Time Off policy, which does not place a defined limit on how much vacation time eligible employees may use, but is subject to availability and some business limitations. All new hires are eligible for Sick Time Off subject to Cisco’s Sick Time Off Policy and will have eighty (80) hours of sick time off provided on their hire date and on January 1st of each year thereafter.  Up to 80 hours of unused sick time will be carried forward from one calendar year to the next such that the maximum number of sick time hours an employee may have available is 160 hours. Employees in Illinois have a unique time off program designed specifically with local requirements in mind. All employees also have access to paid time away to deal with critical or emergency issues. We offer additional paid time to volunteer and give back to the community.

Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components. For quota-based incentive pay, Cisco typically pays as follows:

.75% of incentive target for each 1% of revenue attainment up to 50% of quota;

1.5% of incentive target for each 1% of attainment between 50% and 75%;

1% of incentive target for each 1% of attainment between 75% and 100%; and once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.

For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.

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