Specialist, Customer Storytelling

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  • Location:
    Offsite, San Jose, California, US
  • Area of Interest
    Marketing and Communications
  • Compensation Range
    86300 USD - 117200 USD
  • Job Type
    Professional
  • Technology Interest
    *None
  • Job Id
    1440615

The application window is expected to close on 5/5/25

Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received.

Remote United States- Prefer West Coast

Meet the Team

Global Communications is a team of more than 150 best-in-class communications professionals. Our mission is to protect and improve Cisco's reputation through innovative and thought-provoking storytelling, execution excellence and transparency.

Your Impact

Cisco is looking for a Customer Storytelling Specialist to support the development and execution of customer narratives that resonate across multiple Global Communications functions, including PR, employee communications, social media, and analyst relations. This individual will help identify impactful customer stories, adapt them to various channels, and collaborate with internal teams to ensure broad, strategic usage.

Key Responsibilities:

  • Identify and help secure customer stories that align with Cisco’s business and brand priorities.
  • Assist in adapting stories for different formats (blog, video, media pitch, internal email, etc.) and audiences (employees, media, analysts, etc.).
  • Partner with internal comms, digital, international, and PR teams to support story delivery and amplification.
  • Support data tracking, organization, and measurement of customer story usage and effectiveness.
  • Monitor industry trends and collaborate across functions to ensure timely and relevant storytelling.

What Makes This Role Exciting

  • Work on stories that are central to how Cisco shows up in the world—both internally and externally.
  • Learn from a seasoned team and gain hands-on experience across multiple communications disciplines.
  • Collaborate directly with customers to bring their innovation stories to life.
  • Develop a cross-functional skillset while contributing to meaningful business impact.

Minimum Qualifications

  • 2-5 years of agency or in-house experience in public relations, corporate communications, or related fields with the ability to collaborate in a cross-functional, fast-paced environment while managing multiple projects.
  • Experience working with customers to find storytelling opportunities required for consideration
  • Proficiency in media relations, with experience pitching stories and securing media coverage.
  • Strong writing and editing skills, with the ability to craft compelling narratives and press materials.
  • Understanding of enterprise technology, including Customer Experience (CX). AI, security, and networking, with the ability to translate technical concepts into accessible stories.

Preferred Qualifications

  • Familiarity with media monitoring tools, analytics, and reporting to measure communications success.
  • Strong interpersonal skills, with the ability to engage with internal and external stakeholders at different levels.
  • Familiarity with social media, digital communications, and event-driven communications strategies.
  • Creative mindset with a proactive approach to identifying and developing communications opportunities.
Why Cisco

#WeAreCisco where every individual brings their unique skills and perspectives together to pursue our purpose of powering an inclusive future for all.

Our passion is connection—we celebrate our employees’ diverse set of backgrounds and focus on unlocking potential. Cisconians often experience one company, many careers where learning and development are encouraged and supported at every stage. Our technology, tools, and culture pioneered hybrid work trends, allowing all to not only give their best, but be their best.

We understand our outstanding opportunity to bring communities together and at the heart of that is our people. One-third of Cisconians collaborate in our 30 employee resource organizations, called Inclusive Communities, to connect, foster belonging, learn to be informed allies, and make a difference. Dedicated paid time off to volunteer—80 hours each year—allows us to give back to causes we are passionate about, and nearly 86% do!

Our purpose, driven by our people, is what makes us the worldwide leader in technology that powers the internet. Helping our customers reimagine their applications, secure their enterprise, transform their infrastructure, and meet their sustainability goals is what we do best. We ensure that every step we take is a step towards a more inclusive future for all. Take your next step and be you, with us!

Message to applicants applying to work in the U.S. and/or Canada:

When available, the salary range posted for this position reflects the projected hiring range for new hire, full-time salaries in U.S. and/or Canada locations, not including equity or benefits. For non-sales roles the hiring ranges reflect base salary only; employees are also eligible to receive annual bonuses. Hiring ranges for sales positions include base and incentive compensation target. Individual pay is determined by the candidate's hiring location and additional factors, including but not limited to skillset, experience, and relevant education, certifications, or training. Applicants may not be eligible for the full salary range based on their U.S. or Canada hiring location. The recruiter can share more details about compensation for the role in your location during the hiring process.

U.S. employees have access to quality medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, short and long-term disability coverage, basic life insurance and numerous wellbeing offerings.

Employees receive up to twelve paid holidays per calendar year, which includes one floating holiday (for non-exempt employees), plus a day off for their birthday. Non-Exempt new hires accrue up to 16 days of vacation time off each year, at a rate of 4.92 hours per pay period. Exempt new hires participate in Cisco’s flexible Vacation Time Off policy, which does not place a defined limit on how much vacation time eligible employees may use, but is subject to availability and some business limitations. All new hires are eligible for Sick Time Off subject to Cisco’s Sick Time Off Policy and will have eighty (80) hours of sick time off provided on their hire date and on January 1st of each year thereafter.  Up to 80 hours of unused sick time will be carried forward from one calendar year to the next such that the maximum number of sick time hours an employee may have available is 160 hours. Employees in Illinois have a unique time off program designed specifically with local requirements in mind. All employees also have access to paid time away to deal with critical or emergency issues. We offer additional paid time to volunteer and give back to the community.

Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components. For quota-based incentive pay, Cisco typically pays as follows:

.75% of incentive target for each 1% of revenue attainment up to 50% of quota;

1.5% of incentive target for each 1% of attainment between 50% and 75%;

1% of incentive target for each 1% of attainment between 75% and 100%; and once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.

For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.

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