Senior Product Manager Marketing Automation

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  • Location:
    RTP, North Carolina, US
  • Alternate Location
    Anywhere in the USA
  • Area of Interest
    Engineer - Pre Sales and Product Management
  • Compensation Range
    158500 USD - 220900 USD
  • Job Type
    Professional
  • Technology Interest
    *None, AI or Artificial Intelligence, Big Data, Analytics, Cloud & AI (DCN & Compute), Cloud and Data Center, Collaboration, Internet & Mass Scale Infrastructure, Internet of Everything, Network (incl: IIoT, SD-WAN, & ThousandEyes), Networking, Portfolio, Security, Security and Observability, Service Provider, Services & Software, Software Development, Webex (Collaboration), Wireless, Mobility
  • Job Id
    1441762

The application window is expected to close on: July 7th, 2025.

Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received.


Meet the Team

Step into Cisco’s Lifecycle Innovation and Operations team—a driving force within Cisco Operations, where innovation meets execution. We thrive on delivering transformative solutions, from digital self-service enablement and marketing automation to regulation-based trust applications. Collaborating with partners across Marketing, CX, IT, Operations, and Engineering we power customer success and business growth through powerful initiatives.


Your Impact

In this role, you’ll craft the future of Cisco’s marketing operations and customer engagement strategies. Acting as a crucial bridge between business goals and technical execution, you’ll lead the charge in driving the product roadmaps related to Customer and Partner Digital Experience initiatives. Your contributions will directly influence Cisco’s digital transformation, empower partners, and elevate the customers' experience.

Responsibilities:

  • Partnering with the Marketing and CX teams to deliver enterprise-wide marketing automation and customer and partner engagement solutions.
  • Integrate usability studies, research, and market analysis into product requirements to improve user satisfaction, and work directly with engineering team members to build solutions that tackle business challenges.
  • Develop product vision and strategy working closely with Marketing, IT, CX, and BU teams to align efforts with broader business goals, prioritize product roadmap, and define product requirements, priorities, timelines, metrics, and outcomes.
  • Resolving roadblocks as an escalation point to keep the roadmap on track, while offering scalable solutions to complex problems.
  • Ensuring product development meets the requirements of the business and enables a seamless customer and/or partner experience


Minimum Qualifications

  • 10+ years of experience in program or project management
  • 5+ years in marketing automation, digital marketing roles, strategy and planning.
  • Expertise in marketing automation platforms, such as Adobe Experience Manager, Salesforce Marketing Cloud, Salesforce, Marketo, and Eloqua.
  • A proven track record of translating business strategies into actionable technical requirements.


Preferred Qualifications

  • Familiarity with tools like WordPress or similar CMS platforms.
  • Experience with Adobe, Oracle, or related marketing automation products.
  • Experience working in cross-functional teams and driving high-stakes decisions.
  • Knowledge of Regulation-based document management and digital marketing channels, such as email, blogs, and lead generation.


At Cisco, we’re revolutionizing how data and infrastructure connect and protect organizations in the AI era – and beyond. We’ve been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint. Simply put – we power the future.

Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you’ll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.

We are Cisco, and our power starts with you. 

Message to applicants applying to work in the U.S. and/or Canada:

When available, the salary range posted for this position reflects the projected hiring range for new hire, full-time salaries in U.S. and/or Canada locations, not including equity or benefits. For non-sales roles the hiring ranges reflect base salary only; employees are also eligible to receive annual bonuses. Hiring ranges for sales positions include base and incentive compensation target. Individual pay is determined by the candidate's hiring location and additional factors, including but not limited to skillset, experience, and relevant education, certifications, or training. Applicants may not be eligible for the full salary range based on their U.S. or Canada hiring location. The recruiter can share more details about compensation for the role in your location during the hiring process.

U.S. employees have access to quality medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, short and long-term disability coverage, basic life insurance and numerous wellbeing offerings.

Employees receive up to twelve paid holidays per calendar year, which includes one floating holiday (for non-exempt employees), plus a day off for their birthday. Non-Exempt new hires accrue up to 16 days of vacation time off each year, at a rate of 4.92 hours per pay period. Exempt new hires participate in Cisco’s flexible Vacation Time Off policy, which does not place a defined limit on how much vacation time eligible employees may use, but is subject to availability and some business limitations. All new hires are eligible for Sick Time Off subject to Cisco’s Sick Time Off Policy and will have eighty (80) hours of sick time off provided on their hire date and on January 1st of each year thereafter.  Up to 80 hours of unused sick time will be carried forward from one calendar year to the next such that the maximum number of sick time hours an employee may have available is 160 hours. Employees in Illinois have a unique time off program designed specifically with local requirements in mind. All employees also have access to paid time away to deal with critical or emergency issues. We offer additional paid time to volunteer and give back to the community.

Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components. For quota-based incentive pay, Cisco typically pays as follows:

.75% of incentive target for each 1% of revenue attainment up to 50% of quota;

1.5% of incentive target for each 1% of attainment between 50% and 75%;

1% of incentive target for each 1% of attainment between 75% and 100%; and once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.

For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.

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