Senior Field Marketing Manager (ANZ)

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  • Location:
    Sydney, Australia
  • Area of Interest
    Marketing and Communications
  • Job Type
    Professional
  • Technology Interest
    AI or Artificial Intelligence, Security, Security and Observability
  • Job Id
    1444672

MEET THE TEAM

The Splunk Field Marketing team is a dynamic, results-driven group responsible for building strong APAC marketing strategies that drive awareness, engagement, and demand for Splunk’s ground breaking solutions. Collaborating closely with sales, product marketing, and partners, the team creates impactful, localised campaigns, events, and programs that resonate with target audiences and fuel pipeline growth. We are passionate about storytelling, customer success, and turning data into action to empower organizations to achieve digital resilience.

We are seeking a strategic and driven marketing professional to join our team as the Head of Marketing for ANZ. You will be responsible for developing and executing impactful marketing programs to support customer acquisition, expansion, and pipeline growth across ANZ. As a vital member of the APAC marketing team, you will collaborate closely with various stakeholders to ensure successful program delivery and measurable outcome for your region. 


CORE RESPONSIBILITIES

Strategic Planning:

  • Lead the planning and execution of integrated marketing programs aimed at driving customer acquisition, expansion, and pipeline growth. Programs include Splunk-led events, regional sponsorships, executive engagements, C-level thought leadership, hands-on workshops, and webinars.
  • Collaborate with APAC cross-functional marketing teams to align marketing strategies with regional priorities and deliver impactful outcomes for the ANZ market.
  • Work closely with the Demand Generation (Digital Sales) team to optimise conversion of marketing leads to Marketing Converted Pipeline (MCP).


CROSS-FUNCTIONAL COLLABORATION AND COMMUNICATION:

  • Partner with ANZ field partner marketing managers and channel leaders to ensure optimal allocation and utilisation of MDF funds.
  • Foster strong collaboration with APAC regional, global corporate, and local teams to achieve impactful results through Splunk global or regional campaigns.


DATA-DRIVEN DECISION MAKING:

  • Own all ANZ marketing metrics related to pipeline growth, executive engagement, lead generation, and brand awareness.
  • Track, measure, and analyze marketing performance metrics to continuously refine and optimise marketing activities.
  • Use data insights to enhance program effectiveness and ensure activities are delivered on time and within budget across ANZ.
  • Regularly communicate marketing results and impact to key stakeholders within ANZ and APAC marketing.


TEAM DEVELOPMENT:

  • Collaborate with other marketing resources in ANZ to co-create integrated marketing plans that include field events, partner marketing, digital marketing, campaigns, and customer advocacy initiatives.
  • Foster a growth mindset within the team through coaching, mentorship, and promoting innovative marketing approaches.
  • Encourage continuous improvement by experimenting with new marketing strategies, tools, and technologies to optimise outcomes.


MARKETING INVESTMENTS: Manage marketing budgets effectively, ensuring resources are prioritised for maximum impact.

DESIRED QUALITIES:

  • Collaborative: Excellent teamwork skills, working well with APAC marketing teams, cross-functional stakeholders, and leadership.
  • Resilient: Demonstrates a positive attitude towards challenges, adapting to changes, and persevering to achieve goals.
  • Strategic: Ability to synthesize insights, prioritize investments, and drive measurable impact through marketing activities.
  • Innovative: Continuously seeking new ways to improve marketing programs and adapt to changing market conditions.


REQUIREMENTS:

  • Minimum of 8+ years of B2B field marketing experience in ANZ and 5+ yrs experience in people management
  • Experience with B2B software marketing with demonstrable success as ANZ Marketing team lead is essential and advantageous.
  • Proven ability to collaborate with cross-functional teams in APAC to achieve successful outcomes.
  • Exceptional project management skills with a strong attention to detail.
  • Excellent communication skills, both written and verbal.
  • Positive, "can-do" attitude with a willingness to roll up your sleeves and get things done.
  • Familiarity with Salesforce.com and Tableau is preferred.


#WEARECISCO

At Cisco, we’re revolutionizing how data and infrastructure connect and protect organizations in the AI era – and beyond. We’ve been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint. Simply put – we power the future. 


Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you’ll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere. 


We are Cisco, and our power starts with you. 



Message to applicants applying to work in the U.S. and/or Canada:

When available, the salary range posted for this position reflects the projected hiring range for new hire, full-time salaries in U.S. and/or Canada locations, not including equity or benefits. For non-sales roles the hiring ranges reflect base salary only; employees are also eligible to receive annual bonuses. Hiring ranges for sales positions include base and incentive compensation target. Individual pay is determined by the candidate's hiring location and additional factors, including but not limited to skillset, experience, and relevant education, certifications, or training. Applicants may not be eligible for the full salary range based on their U.S. or Canada hiring location. The recruiter can share more details about compensation for the role in your location during the hiring process.

U.S. employees have access to quality medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, short and long-term disability coverage, basic life insurance and numerous wellbeing offerings.

Employees receive up to twelve paid holidays per calendar year, which includes one floating holiday (for non-exempt employees), plus a day off for their birthday. Non-Exempt new hires accrue up to 16 days of vacation time off each year, at a rate of 4.92 hours per pay period. Exempt new hires participate in Cisco’s flexible Vacation Time Off policy, which does not place a defined limit on how much vacation time eligible employees may use, but is subject to availability and some business limitations. All new hires are eligible for Sick Time Off subject to Cisco’s Sick Time Off Policy and will have eighty (80) hours of sick time off provided on their hire date and on January 1st of each year thereafter.  Up to 80 hours of unused sick time will be carried forward from one calendar year to the next such that the maximum number of sick time hours an employee may have available is 160 hours. Employees in Illinois have a unique time off program designed specifically with local requirements in mind. All employees also have access to paid time away to deal with critical or emergency issues. We offer additional paid time to volunteer and give back to the community.

Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components. For quota-based incentive pay, Cisco typically pays as follows:

.75% of incentive target for each 1% of revenue attainment up to 50% of quota;

1.5% of incentive target for each 1% of attainment between 50% and 75%;

1% of incentive target for each 1% of attainment between 75% and 100%; and once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.

For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.

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