Senior Director, Go to Market Strategy

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  • Location:
    San Jose, California, US
  • Alternate Location
    US - Remote
  • Area of Interest
    Business Strategy and Operations
  • Compensation Range
    213900 USD - 364300 USD
  • Job Type
    Professional
  • Technology Interest
    *None
  • Job Id
    1444401

The application window is expected to close on: 8/1/2025

NOTE: Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received.

Location: San Jose or US Remote

Open to someone outside of SJ,

If in SJ expected to come in office 2 times a week

If in another state or outside of the Bay Area come to SJ once a month.

Meet the Team

This team tackles sophisticated projects in a cross-functional and cross-cultural environment, and this role offers a unique chance to work closely with Cisco's executive and senior leadership across our Go to Market and Product teams, giving you the opportunity to tackle complex problems and gain deep insights into the strategic issues prioritized by the Executive Leadership Team.

Your Impact

As a Senior Director, go-to-market (GTM) strategy in the Corporate Strategy team, you will play a critical role in crafting our business vision and strategy. You will lead teams and oversee projects that identify and explore new technologies and business models, driving decision-making and investments to turn strategic opportunities into reality.

As Senior Director, you will lead the development and execution of GTM strategies that drive revenue growth, market penetration, and customer success. You will be responsible for translating high-level business goals into tangible, actionable strategies. You will:

  • Lead teams of highly-capable and motivated strategy professionals across multiple projects to identify and explore new opportunities and business models, evolve GTM strategies at product, technology, segment, country and/or region level to extend Cisco's technology leadership and customer relevance.
  • Drive decision-making, execution, and investments to bring strategic opportunities to fruition.
  • Work closely with Cisco business units and multi-functional leadership to formulate long-term strategic priorities and plans, such as organic and inorganic growth strategy, product strategy, emerging industry trends, market and competitive dynamics, and needle-moving pivotal initiatives.
  • Collaborate cross-functionally with external and internal collaborators, partnering with product, finance, engineering, marketing, sales, and additional teams.
  • Become an expert in Cisco's business, with a deep understanding of the markets we serve and the competitors we face. (This includes AI infrastructure, enterprise/carrier/DC networking, security, observability, and digital resilience)
  • Develop and deliver strategic recommendations to a broad range of audiences, including senior executives.
  • Provide coaching and mentorship to team members.

Minimum Qualifications

  • MBA degree or equivalent experience+ 14+ years of relevant post-graduate experience in consulting, corporate strategy, or financial services.
  • Extensive experience in enterprise networking, data center networking, carrier networking, cloud, AI infrastructure, emerging technologies, business models, and go-to-market strategies.
  • Demonstrated experience in strategy development, market and competitive analysis, investment analysis, verbal and written communication, consensus building, and team development.
  • Knowledge of core technologies including networking, observability, security, AI infrastructure, cloud, multi-cloud, SaaS, and ability to learn new areas quickly.
  • Experience leading and developing teams.

Preferred Qualifications

  • Ability to thrive in a fast-paced and dynamic team environment.
  • Strong communication skills to engage and inspire stakeholders at various organizational levels.
  • Strong analytical and financial skills to address complex business challenges with minimal supervision.
  • Leadership and communication skills to collaborate with senior executives across different locations.

Why Cisco?

At Cisco, we’re revolutionizing how data and infrastructure connect and protect organizations in the AI era – and beyond. We’ve been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint. Simply put – we power the future.

Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you’ll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.

We are Cisco, and our power starts with you.

Message to applicants applying to work in the U.S. and/or Canada:

When available, the salary range posted for this position reflects the projected hiring range for new hire, full-time salaries in U.S. and/or Canada locations, not including equity or benefits. For non-sales roles the hiring ranges reflect base salary only; employees are also eligible to receive annual bonuses. Hiring ranges for sales positions include base and incentive compensation target. Individual pay is determined by the candidate's hiring location and additional factors, including but not limited to skillset, experience, and relevant education, certifications, or training. Applicants may not be eligible for the full salary range based on their U.S. or Canada hiring location. The recruiter can share more details about compensation for the role in your location during the hiring process.

U.S. employees have access to quality medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, short and long-term disability coverage, basic life insurance and numerous wellbeing offerings.

Employees receive up to twelve paid holidays per calendar year, which includes one floating holiday (for non-exempt employees), plus a day off for their birthday. Non-Exempt new hires accrue up to 16 days of vacation time off each year, at a rate of 4.92 hours per pay period. Exempt new hires participate in Cisco’s flexible Vacation Time Off policy, which does not place a defined limit on how much vacation time eligible employees may use, but is subject to availability and some business limitations. All new hires are eligible for Sick Time Off subject to Cisco’s Sick Time Off Policy and will have eighty (80) hours of sick time off provided on their hire date and on January 1st of each year thereafter.  Up to 80 hours of unused sick time will be carried forward from one calendar year to the next such that the maximum number of sick time hours an employee may have available is 160 hours. Employees in Illinois have a unique time off program designed specifically with local requirements in mind. All employees also have access to paid time away to deal with critical or emergency issues. We offer additional paid time to volunteer and give back to the community.

Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components. For quota-based incentive pay, Cisco typically pays as follows:

.75% of incentive target for each 1% of revenue attainment up to 50% of quota;

1.5% of incentive target for each 1% of attainment between 50% and 75%;

1% of incentive target for each 1% of attainment between 75% and 100%; and once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.

For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.

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