Marketing Content Analyst
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Location:Offsite, RTP, North Carolina, US
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Area of InterestMarketing and Communications
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Compensation Range119800 USD - 158900 USD
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Job TypeProfessional
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Technology Interest*None
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Job Id1431832
The application window is expected to close on 1/17/25
Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received.
Remote US, Poland or Portugal
Cisco is hiring a Marketing Content Analyst, to support our Product and Solutions Marketing team for Data Center, AI, and Service Provider.
We are seeking a dynamic individual to join our fast-paced, culture-first marketing team—someone who thrives in a collaborative environment, embraces change, and is enthusiastic about driving impactful campaigns in the ever-evolving technology landscape.
Meet The Team
As a member of the Data Center and Provider Connectivity Marketing Strategy and Insights team you will partner across the broader Cisco Product and Solutions marketing team for Data center, AI, and Service Provider. With thorough understanding and knowledge of your audience, you will serve as a trusted advisor to the Product and Solutions Marketing team and our key internal stakeholders. You will play a crucial role in ensuring that our content resonates with our target audience and achieves our marketing goals.
Your Impact
As a Marketing content analyst for marketing strategy and insights team, you will
Collect and analyze customer data from various sources such as surveys, sales data, customer service records, social media, and market research reports.
Analyze content performance metrics across various channels (social media, blogs, email campaigns, etc.) to assess engagement and effectiveness. Identify patterns and trends in customer behavior and market conditions.
Develop customer segmentation models and predict future buying behaviors.
Monitor and report on content performance, create a feedback loop to tickets and service content feedback, and improve content quality overall
Present findings to stakeholders through clear and compelling reports and presentations
Develop domain expertise on Data center, AI, and Service provider products.
Serve as a trusted marketing data source and collaborate with content creators to develop data-driven strategies for content production and distribution.
Collaborate across the Cisco organization to research and gather internal sources of data that are key inputs into our Product and Solutions Marketing team.
Enjoy working in a fast-paced and highly cross-functional organization.
We are seeking a dynamic individual to join our fast-paced, culture-first marketing team—someone who thrives in a collaborative environment, embraces change, and is enthusiastic about driving impactful campaigns in the ever-evolving technology landscape.
Messaging mastery: You have an outstanding ability to explain value and benefits derived from technical concepts to all types of audiences.
Technical SME: staying up to date with industry trends, emerging technologies, and best practices in content marketing and analytics.
Experienced in articulating the value/benefits of technical and market concepts in the context of solving customer problems or business challenges.
Deep audience knowledge: You are a quick study, committed to knowing your ecosystem, markets, industries, buyers, and competition better than anyone.
Excellent analytical skills with the ability to synthesize and connect the dots as well as research relevant data types to provide insights.
Strong working knowledge of analytical tools (e.g., Google Analytics, Excel, SEMrush, HubSpot) to track and report on key performance indicators (KPIs).
Rigorous and scientific approach to data analysis, you let the data tell the story.
Excellent communication skills, the ability to present to both external and internal audiences at all levels.
MINIMUM QUALIFICATIONS
7+ years of experience in problem solving with Data Analysis and Analytical roles
Bachelor’s Degree
Proficient experience with MS Office, PowerPoint, Excel and Tableau
Proven track record of developing and driving actionable insights.
Experience with content management systems (CMS) and social media platforms.
Understanding of and experience in leading the development of Ideal customer profiles (ICP)
A background in machine learning to develop analytics and insights an advantage.
Why Cisco?
#WeAreCisco. We are all unique, but collectively we bring our talents to work as a team, to develop innovative technology and power a more inclusive, digital future for everyone. How do we do it? Well, for starters – with people like you!
Nearly every internet connection around the world touches Cisco. We’re the Internet’s optimists. Our technology makes sure the data traveling at light speed across connections does so securely, yet it’s not what we make but what we make happen which marks us out. We’re helping those who work in the health service to connect with patients and each other; schools, colleges, and universities to teach in even the most challenging of times. We’re helping businesses of all shapes and sizes to connect with their employees and customers in new ways, providing people with access to the digital skills they need and connecting the most remote parts of the world – whether through 5G, or otherwise.
We tackle whatever challenges come our way. We have each other’s backs, we recognize our accomplishments, and we grow together. We celebrate and support one another – from big and small things in life to big career moments. And giving back is in our DNA (we get 10 days off each year to do just that).
We know that powering an inclusive future starts with us. Because without diversity and a dedication to equality, there is no moving forward. Our 30 Inclusive Communities, that bring people together around commonalities or passions, are leading the way. Together we’re committed to learning, listening, caring for our communities, whilst supporting the most vulnerable with a collective effort to make this world a better place either with technology, or through our actions.
So, you have colorful hair? Don’t care. Tattoos? Show off your ink. Like polka dots? That’s cool. Pop culture geek? Many of us are. Passion for technology and world changing? Be you, with us! #WeAreCisco
The application window is expected to close on 1/17/25
Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received.
Remote US, Poland or Portugal
Cisco is hiring a Marketing Content Analyst, to support our Product and Solutions Marketing team for Data Center, AI, and Service Provider.
We are seeking a dynamic individual to join our fast-paced, culture-first marketing team—someone who thrives in a collaborative environment, embraces change, and is enthusiastic about driving impactful campaigns in the ever-evolving technology landscape.
Meet The Team
As a member of the Data Center and Provider Connectivity Marketing Strategy and Insights team you will partner across the broader Cisco Product and Solutions marketing team for Data center, AI, and Service Provider. With thorough understanding and knowledge of your audience, you will serve as a trusted advisor to the Product and Solutions Marketing team and our key internal stakeholders. You will play a crucial role in ensuring that our content resonates with our target audience and achieves our marketing goals.
Your Impact
As a Marketing content analyst for marketing strategy and insights team, you will
Collect and analyze customer data from various sources such as surveys, sales data, customer service records, social media, and market research reports.
Analyze content performance metrics across various channels (social media, blogs, email campaigns, etc.) to assess engagement and effectiveness. Identify patterns and trends in customer behavior and market conditions.
Develop customer segmentation models and predict future buying behaviors.
Monitor and report on content performance, create a feedback loop to tickets and service content feedback, and improve content quality overall
Present findings to stakeholders through clear and compelling reports and presentations
Develop domain expertise on Data center, AI, and Service provider products.
Serve as a trusted marketing data source and collaborate with content creators to develop data-driven strategies for content production and distribution.
Collaborate across the Cisco organization to research and gather internal sources of data that are key inputs into our Product and Solutions Marketing team.
Enjoy working in a fast-paced and highly cross-functional organization.
We are seeking a dynamic individual to join our fast-paced, culture-first marketing team—someone who thrives in a collaborative environment, embraces change, and is enthusiastic about driving impactful campaigns in the ever-evolving technology landscape.
Messaging mastery: You have an outstanding ability to explain value and benefits derived from technical concepts to all types of audiences.
Technical SME: staying up to date with industry trends, emerging technologies, and best practices in content marketing and analytics.
Experienced in articulating the value/benefits of technical and market concepts in the context of solving customer problems or business challenges.
Deep audience knowledge: You are a quick study, committed to knowing your ecosystem, markets, industries, buyers, and competition better than anyone.
Excellent analytical skills with the ability to synthesize and connect the dots as well as research relevant data types to provide insights.
Strong working knowledge of analytical tools (e.g., Google Analytics, Excel, SEMrush, HubSpot) to track and report on key performance indicators (KPIs).
Rigorous and scientific approach to data analysis, you let the data tell the story.
Excellent communication skills, the ability to present to both external and internal audiences at all levels.
MINIMUM QUALIFICATIONS
7+ years of experience in problem solving with Data Analysis and Analytical roles
Bachelor’s Degree
Proficient experience with MS Office, PowerPoint, Excel and Tableau
Proven track record of developing and driving actionable insights.
Experience with content management systems (CMS) and social media platforms.
Understanding of and experience in leading the development of Ideal customer profiles (ICP)
A background in machine learning to develop analytics and insights an advantage.
Why Cisco?
#WeAreCisco. We are all unique, but collectively we bring our talents to work as a team, to develop innovative technology and power a more inclusive, digital future for everyone. How do we do it? Well, for starters – with people like you!
Nearly every internet connection around the world touches Cisco. We’re the Internet’s optimists. Our technology makes sure the data traveling at light speed across connections does so securely, yet it’s not what we make but what we make happen which marks us out. We’re helping those who work in the health service to connect with patients and each other; schools, colleges, and universities to teach in even the most challenging of times. We’re helping businesses of all shapes and sizes to connect with their employees and customers in new ways, providing people with access to the digital skills they need and connecting the most remote parts of the world – whether through 5G, or otherwise.
We tackle whatever challenges come our way. We have each other’s backs, we recognize our accomplishments, and we grow together. We celebrate and support one another – from big and small things in life to big career moments. And giving back is in our DNA (we get 10 days off each year to do just that).
We know that powering an inclusive future starts with us. Because without diversity and a dedication to equality, there is no moving forward. Our 30 Inclusive Communities, that bring people together around commonalities or passions, are leading the way. Together we’re committed to learning, listening, caring for our communities, whilst supporting the most vulnerable with a collective effort to make this world a better place either with technology, or through our actions.
So, you have colorful hair? Don’t care. Tattoos? Show off your ink. Like polka dots? That’s cool. Pop culture geek? Many of us are. Passion for technology and world changing? Be you, with us! #WeAreCisco
When available, the salary range posted for this position reflects the projected hiring range for new hire, full-time salaries in U.S. and/or Canada locations, not including equity or benefits. For non-sales roles the hiring ranges reflect base salary only; employees are also eligible to receive annual bonuses. Hiring ranges for sales positions include base and incentive compensation target. Individual pay is determined by the candidate's hiring location and additional factors, including but not limited to skillset, experience, and relevant education, certifications, or training. Applicants may not be eligible for the full salary range based on their U.S. or Canada hiring location. The recruiter can share more details about compensation for the role in your location during the hiring process.
U.S. employees have access to quality medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, short and long-term disability coverage, basic life insurance and numerous wellbeing offerings.
Employees receive up to twelve paid holidays per calendar year, which includes one floating holiday (for non-exempt employees), plus a day off for their birthday. Non-Exempt new hires accrue up to 16 days of vacation time off each year, at a rate of 4.92 hours per pay period. Exempt new hires participate in Cisco’s flexible Vacation Time Off policy, which does not place a defined limit on how much vacation time eligible employees may use, but is subject to availability and some business limitations. All new hires are eligible for Sick Time Off subject to Cisco’s Sick Time Off Policy and will have eighty (80) hours of sick time off provided on their hire date and on January 1st of each year thereafter. Up to 80 hours of unused sick time will be carried forward from one calendar year to the next such that the maximum number of sick time hours an employee may have available is 160 hours. Employees in Illinois have a unique time off program designed specifically with local requirements in mind. All employees also have access to paid time away to deal with critical or emergency issues. We offer additional paid time to volunteer and give back to the community.
Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components. For quota-based incentive pay, Cisco typically pays as follows:
.75% of incentive target for each 1% of revenue attainment up to 50% of quota;
1.5% of incentive target for each 1% of attainment between 50% and 75%;
1% of incentive target for each 1% of attainment between 75% and 100%; and once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.
For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.
