AppDynamics Senior Analyst, Marketing Analytics

  • Location:
    San Francisco, California, US
  • Additional Location(s)
    Dallas, Texas, US
  • Area of Interest
    Marketing and Communications
  • Job Type
    Professional
  • Technology Interest
    *None
  • Job Id
    1277434
New

About Us

AppDynamics is the Application Intelligence company. With AppDynamics, enterprises have real-time insights into application performance, user performance, and business performance so they can move faster in an increasingly sophisticated, software-driven world. Our integrated suite of products is built on our innovative, enterprise-grade App IQ Platform that enables our customers to make faster decisions that enhance customer engagement and improve operational and business performance. AppDynamics is uniquely positioned to enable enterprises to accelerate their digital transformations by actively monitoring, analyzing, and optimizing complex application environments at scale which has led to proven success and trust with the Global 2000.


What You'll Do

You will serve as the connective tissue, working cross-functionally with the Marketing and Sales functions to drive key insights and actions. In this role, you will work to improve operating processes, execute high-priority projects & help drive key marketing and sales initiatives within the organization. The most meaningful attributes for success include a deep curiosity rooted in data combined with the ability to communicate across a variety of stakeholders.

The person in this role will work closely with a wide range of business units, with an emphasis on Marketing, to provide data-driven guidance and enablement for core selling motions. This role will also be responsible for running key initiatives geared towards improving the efficiency and effectiveness of the overall Marketing funnel

  • Work collaboratively with the various marketing functions to define and align on key metrics and targets for each function, automating reporting via Tableau dashboards
  • Monitor and analyze marketing metrics to highlight areas needing attention
  • Build, upkeep, and detail key Marketing dashboards in Tableau
  • Address deep-dive questions by the VP of Marketing Strategy and the Marketing leadership teams in a digestible and actionable manner

Who You Are

  • You have deep analytical roots: you use frameworks, data, and analytical tools (e.g., Excel, Tableau) to help structure the team’s thinking, facilitate alignment across multiple senior stakeholders and reach insightful, actionable answers to meaningful and ambiguous problems, 3-5 years experience in Marketing analytics 
  • A strong understanding of core Marketing functions, objectives, and KPIs
  • Detailed familiarity with Salesforce, and an understanding of how key Sales and Marketing metrics are derived from data in Salesforce
  • An appreciation for the importance of user experience when it comes to consuming data  you understand that dashboard building is more than just showing the right numbers
  • Hands-on experience coordinating projects across the business to identify areas of improvements, and implement solutions
  • Clear, compelling presentation skills: Quick, high-quality analysis, data visualization, and presentation storylines
  • Experience communicating with senior leadership to drive alignment among business stakeholders from divergent functions

Perks

We know that the award-winning culture at AppDynamics is something to brag about, but here are more reasons that make you excited to get out of bed to come in the morning, like:

  • Medical, dental, vision coverage
  • 401k match (4.5%)
  • Wellness perks (hobbies, education, store discounts, personal finance)
  • Annual professional development fund to build your skills in product, leadership and technical topics
  • 4 weeks paid time off (PTO), 5 days volunteer time off (VTO), 14 holidays (including 1 birthday PTO and 1 floating holiday)
  • Paid time away for new parents (13 weeks)
  • The mandatory company shut down between Christmas and New Years
  • Weekly catered breakfast and lunch, and all the snacks, fruits and drinks
  • Free shuttle service and pre-tax commuter benefits

Just a note

  • Note to Recruiters and Placement Agencies: AppDynamics does not accept unsolicited agency resumes. Please do not forward unsolicited agency resumes to our website or to any AppDynamics employee. AppDynamics will not pay fees to any third-party agency or firm and will not be responsible for any agency fees associated with unsolicited resumes. Unsolicited resumes received will be considered the property of AppDynamics.

AppDynamics is an equal opportunity employer and considers all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or any other unlawful factor. AppDynamics complies with all applicable laws, including those regarding consideration of qualified applicants with criminal histories (such as the San Francisco Fair Chance Ordinance). If your disability makes it difficult for you to use this site, please contact talent@appdynamics.com. AppDynamics participates in E-Verify

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